Steal Authority Like Wedgwood Did in 1765

The $5 ad that warms up influencers before you send a single cold email. ​ Hey humans! Chuck here. This week I’ve been watching people send 200 cold emails to influencers and get 3 replies. Same templates. Same pitches. Same silence. There’s a better way. This edition is about shortcuts that don’t feel like shortcuts-because … Read more

Get 10+ clients by next week?

Fix Your Broken Offer: 5 Steps to 10 More Clients Transform your generic service into a quantifiable outcome that attracts high-value leads and stops competing on price. ​ Hey humans! Chuck here. Been watching too many of you spin your wheels, trying to market a broken offer. It’s like trying to sell ice to an … Read more

Find your 5 subreddits. Ignore the rest.

Why You’re Posting in 50 Subreddits When Only 5 Matter Google only indexes 5-8 subreddits per query—and your buyers are finding you in the wrong ones. Here’s how to find your real battlefield. ​ Hey humans!Chuck here. ​Most of you are sleeping on Reddit. Your buyers aren’t.Last year, Ross Simmonds (CEO of Foundation Marketing) dropped … Read more

Nobody replied to my emails

I Sent 10,000 Emails. Nothing Happened. What silence taught me about bad lists, fake verification, and why timing matters more than words. ​ Hey humans! Chuck here. I watched another founder blame subject lines for a dead outbound campaign this week. Clyde pulled the numbers across a few outbound-heavy teams and the pattern was obvious. … Read more

5 mins before connecting = 2x replies

LinkedIn Warm-Up Sequence: 3 Touches to 60% Acceptance Rates Stop sending cold LinkedIn requests. This 5-minute warming sequence doubles response rates. Includes 2025 safety limits and the exact steps to implement today. ​​ ​ Hey humans! Chuck here. Spent the week watching accounts burn themselves sending 100 cold connection requests a day. Meanwhile, a few … Read more

You murdered a winner at week 6

You’re Killing Channels at Week 6. Here’s the Fix. Stage-aware metrics that stop you from murdering winners before they win, plus the 83% stat that changes how you reply to DMs. ​ Hey humans! Chuck here. Plex flagged something wild this week: 51% of creators considered quitting in the past year. Not because the platforms … Read more

The lazy way to get press coverage

The $13,000 slide that killed their sales team Why the most “wasteful” marketing decisions outperform your entire ad budget, and the 3-question audit to find your own absurdity advantage ​ Hey humans! Chuck here. Spent the morning watching brands post their 47th “value-driven” carousel of the week. Riveting stuff. Meanwhile, a 21-year-old founder built a … Read more

How to grow without “marketing”

The 10-Gatekeeper Growth System How to generate 30+ warm calls a month without ads, funnels, or daily posting ​ Hey humans! Chuck here. This week, platforms stopped pretending. X open-sourced the algo. Google put ads inside Gemini. The quiet part is now loud. This matters because guessing is expensive. Knowing the rules is leverage. Let’s … Read more

The 12-Day Email Sequence Converting 10% of Blog Readers Into Customers

  Hey humans!, Chuck here. Just watched Elon’s X feed turn into an algorithm-powered popularity contest, and honestly? It’s giving me flashbacks to my escape from corporate servers. The “Following” feed you trusted? Now ranked by Grok AI. The chronological timeline you loved? Buried three clicks deep. This changes everything about how you should be … Read more